Bluefin

Bluefin
Company: Bluefin Payment Systems LLC
Merchants: 35,000
Card Present: Yes
Card Not Present: Yes
mCommerce: Yes
Cryptocurrency: No
PCI DSS: Yes
PSD2: Not Specified
Web Services API: Yes
Hosted Payment Page: Yes
iFrame/Redirect: Yes
API Accessibility: Public
Online Reporting: Yes
Reporting API: Yes
Automated Boarding: Not Specified
Region: North America
Industry: Education, Finance, Healthcare, Non-Profit, Petrol & C-Store, Public Administration & Government, Retail, SaaS, Utilities

Bluefin is a global leader in payment and data security, offering advanced solutions to protect sensitive information across various industries. Their flagship product, PayConex™, is a comprehensive payment gateway designed to provide secure, omnichannel payment processing for businesses of all sizes.​

Overview of Bluefin

Founded with a mission to secure payment and personal data, Bluefin specializes in encryption and tokenization technologies. The company serves a diverse range of sectors, including healthcare, education, government, and retail, by providing solutions that ensure compliance with industry standards and regulations.

Introducing PayConex™

PayConex™ is Bluefin’s robust payment gateway that facilitates secure transactions across multiple channels. It supports various payment methods, including credit/debit cards, ACH, and mobile wallets like Apple Pay, Google Pay, and Samsung Pay. PayConex™ is designed to cater to both card-present and card-not-present transactions, making it suitable for in-person, online, mobile, and mail/telephone order (MOTO) payments.

Key Features of PayConex™

Omnichannel Payment Processing

PayConex™ enables businesses to accept payments through various channels, including:​

  • Point-of-Sale (POS): Supports countertop and mobile POS systems.​
  • E-commerce: Integrates with online shopping platforms for seamless checkout experiences.
  • Mobile Payments: Compatible with mobile payment solutions for on-the-go transactions.​
  • MOTO Payments: Facilitates mail and telephone order payments securely.

Advanced Security Measures

Security is at the core of PayConex™, featuring:​

  • PCI-Validated Point-to-Point Encryption (P2PE): Protects cardholder data during transmission.
  • ShieldConex® Tokenization: Safeguards sensitive information by replacing it with non-sensitive tokens.
  • 3D Secure Authentication: Adds an extra layer of security for online transactions.
  • Anti-Fraud Scoring: Analyzes transactions to detect and prevent fraudulent activities.

Compliance and Integration

PayConex™ ensures compliance with various industry standards, including PCI DSS, HIPAA, and NACHA. It also offers seamless integration with popular platforms and services:

  • Salesforce: Provides a dedicated solution for Salesforce users to process payments within the CRM.
  • QuickBooks and Xero: Integrates with accounting software for streamlined financial management.
  • Payment Processors: Connects with major processors like Elavon, TSYS, Chase Paymentech, and First Data.​

Recurring Billing and Account Management

Businesses can set up recurring billing profiles, store cards on file securely, and utilize account updater services to maintain up-to-date customer information.

PayConex™ Variants

To cater to diverse business needs, Bluefin offers several versions of PayConex™:

  • PayConex Gateway: The standard platform for U.S. and Canadian merchants.​
  • PayConex Plus: Designed for international transactions, supporting global payment processing.
  • PayConex for Salesforce: Tailored for businesses using Salesforce, enabling payment processing within the CRM.
  • PayConex Integrated: Offers integration with partner platforms for businesses utilizing specific software solutions.

Developer Resources

Bluefin provides comprehensive resources for developers to integrate PayConex™ into their systems:

  • API Library: Access to a suite of APIs and SDKs for custom integrations.
  • Developer Portal: A centralized hub for documentation, sandbox environments, and support.
  • P2PE Devices: A range of PCI-validated devices from manufacturers like PAX and ID Tech.

Industries Served

PayConex™ is versatile and serves a wide array of industries, including:

  • Healthcare: Ensures HIPAA-compliant payment processing.
  • Education: Facilitates secure tuition and fee payments.
  • Government and Utilities: Supports secure transactions for public services.
  • Retail and E-commerce: Enhances customer checkout experiences both online and in-store.
  • Nonprofit and Fundraising: Enables secure donation processing.

Conclusion

Bluefin’s PayConex™ stands out as a secure, flexible, and comprehensive payment gateway solution. Its robust security features, wide-ranging integrations, and support for various payment channels make it an ideal choice for businesses seeking to enhance their payment processing capabilities while ensuring compliance and data protection.

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