CCAvenue: Comprehensive Payment Gateway for Indian and Global Merchants

CCAvenue is one of India’s top payment gateway providers, helping nearly three million merchants since it started in 2001. A product of Infibeam Avenues, CCAvenue is known for its strong infrastructure, wide payment options, multi-currency support, and effective fraud prevention tools. With a solid presence in India and expanding operations in the Middle East, the USA, and Australia, CCAvenue is relied upon by businesses of all sizes to handle secure, smooth, and scalable digital payments.

Why Choose CCAvenue?

Wide Range of Payment Methods

CCAvenue supports over 200 payment options, giving businesses flexibility and their customers convenience. Merchants can accept:

• Credit cards and debit cards (Visa, Mastercard, RuPay, Amex, and more)

• Net banking from 58+ banks

• Unified Payments Interface (UPI)

• Mobile wallets

• EMIs from multiple banks and NBFCs

• Buy Now, Pay Later (BNPL) options

• QR code-based payments

This makes CCAvenue a reliable choice for businesses looking to cater to a wide variety of customer preferences.

Multi-Currency Acceptance

CCAvenue offers payment acceptance in 27 international currencies, including USD, EUR, GBP, SGD, and AED. All foreign currency payments are converted and settled in INR for Indian merchants. This feature makes CCAvenue ideal for exporters, SaaS platforms, and global e-commerce businesses targeting Indian consumers.

Intelligent Transaction Routing

To improve transaction success rates, CCAvenue uses advanced routing features such as:

• Smart Dynamic Routing: Routes transactions through optimal bank networks based on real-time performance.

• Retry Logic: Automatically prompts users to retry failed payments using alternate options.

• Transaction Booster: Helps reduce cart abandonment by increasing transaction completion rates.

Strong Compliance and Security

CCAvenue is fully compliant with global security standards, including:

• PCI DSS

• ISO 27001

• Verified by Visa

• Mastercard SecureCode

• American Express SafeKey

Additionally, CCAvenue includes a proprietary fraud detection system known as FRISK (Fraud and Risk Identification System & Knowledge Base). FRISK uses machine learning and customizable rule sets to identify suspicious transactions in real-time and block potential fraud.

Developer-Friendly Integration Options

CCAvenue provides a versatile set of integration tools, making it easy for developers to incorporate payment functionality into websites, applications, and mobile platforms.

API and Hosted Checkout

Businesses can choose between fully hosted payment pages or API-based integrations, depending on their technical capabilities and user experience goals. Hosted pages are customizable to maintain brand consistency.

Mobile SDKs

CCAvenue offers mobile SDKs for both Android and iOS, allowing businesses to integrate secure, native in-app payment flows. Features include saved cards, multi-language support, and persistent checkout for repeat customers.

Plugins and Platform Compatibility

CCAvenue supports plug-and-play modules for:

• WooCommerce

• Magento

• PrestaShop

• Joomla

• Drupal

• Zen Cart

This broad compatibility allows e-commerce merchants to integrate payments with minimal development effort.

Multiple Programming Languages

Software developers can use SDKs in a wide range of programming languages including PHP, Java, Python, Ruby, ASP, and Node.js.

Analytics and Merchant Tools

Merchants using CCAvenue gain access to a robust dashboard that offers:

• Real-time transaction monitoring

• Customizable reports for sales, refunds, and settlements

• Advanced search and filter tools for analytics

• Offer and coupon management

• Notifications and alerts for payment status updates

Additionally, CCAvenue provides businesses with tools to create and manage invoices, send payment links via email or SMS, and enable social media payment options.

Additional Features and Services

TapPay

TapPay is CCAvenue’s soft POS solution that turns Android smartphones into contactless payment acceptance devices. This feature is useful for retail and field sales teams who need to accept card payments on the go without investing in traditional hardware.

QR Payment

CCAvenue supports Bharat QR and dynamic QR code generation for fast, scan-based payments. It enhances the in-person payment experience for small retailers, restaurants, and delivery services.

CCAvenue TokenPay

To comply with India’s card tokenization regulations, CCAvenue offers TokenPay, a secure card-on-file solution that ensures seamless recurring billing, stored card transactions, and enhanced customer experience while maintaining compliance.

Customer Support and Service

CCAvenue provides 24/7 customer support through:

• Live chat

• Email support

• Phone helpline

The company is known for its responsive merchant support and extensive documentation. The support team assists with onboarding, integration, transaction troubleshooting, and account management.

Ideal Use Cases for CCAvenue

CCAvenue is suitable for a broad range of businesses, including:

• E-commerce platforms selling goods or services domestically or globally

• Mobile apps requiring embedded in-app payment flows

• Subscription-based SaaS services with recurring billing needs

• Educational institutions and NGOs accepting donations or fees

• Retailers and restaurants seeking QR code or soft POS payment options

Conclusion

CCAvenue is a secure, flexible, and scalable payment gateway designed for businesses that need a wide reach and efficient operations. It offers various payment methods, improves transaction processes, and provides fraud protection. This makes it a strong option for merchants who want to expand in India and other regions.