Cashfree
Cashfree Payment Gateway (India): An Overview
Cashfree Payment Gateway is a leading digital payment solution designed to streamline online transactions for businesses of all sizes. Trusted by over 800,000 businesses and processing transactions worth over $80 billion annually, Cashfree offers a robust platform that combines speed, security, and versatility.
Key Features
1. Diverse Payment Options
Cashfree supports over 180 payment modes, including:
- Credit and Debit Cards (Visa, MasterCard, RuPay, Maestro)
- UPI (Unified Payments Interface)
- Net Banking
- Wallets (Paytm, PhonePe, Amazon Pay, Ola Money)
- Buy Now Pay Later (BNPL) options
- EMI and Cardless EMI
- International payments in over 100 currencies
This extensive range ensures that businesses can cater to a wide customer base with varied payment preferences.
2. High Success Rates
Cashfree boasts industry-leading success rates across all payment modes, achieved through direct integrations with major banks and card networks. This reduces transaction failures and enhances the customer experience.
3. Instant Refunds
Unlike the industry standard of 5-7 working days, Cashfree offers instant refunds, improving customer satisfaction and trust.
4. Seamless Integration
Cashfree provides developer-friendly APIs and SDKs, along with plugins for major platforms like Shopify, WooCommerce, Magento, Wix, and WordPress. This facilitates quick and easy integration into websites and mobile applications.
5. Advanced Security Measures
Security is paramount with Cashfree. The platform is PCI-DSS compliant and incorporates a robust Risk Management System developed with assistance from PayPal. Features like dynamic routing and secure vaults further enhance transaction security.
Additional Offerings
1. Payouts
Cashfree’s Payouts platform enables businesses to disburse funds instantly to any bank account, UPI ID, card, or wallet. This is particularly useful for vendor payments, wage disbursements, and bulk refunds.
2. Recurring Payments
The platform supports recurring billing options, including subscriptions, UPI AutoPay, and eNACH, allowing businesses to automate payment collections.
3. Identity & Risk Solutions
Cashfree offers a suite of tools for identity verification and fraud prevention, such as Secure ID, KYC Studio, and RiskShield, helping businesses stay compliant and secure.
Regulatory Compliance
Cashfree is authorized by the Reserve Bank of India (RBI) as a Payment Aggregator and Prepaid Payment Instrument (PPI) provider. It holds multiple certifications, ensuring adherence to regulatory standards and instilling confidence among users.
Getting Started
Onboarding with Cashfree is swift and paperless. Businesses can sign up online, submit necessary documents, and get activated within 24 working hours. A dedicated account manager assists throughout the process, ensuring a smooth setup.
Conclusion
Cashfree Payment Gateway stands out as a comprehensive solution for businesses seeking efficient, secure, and versatile payment processing. Its wide array of features, coupled with regulatory compliance and robust support, make it a preferred choice for enterprises aiming to enhance their payment infrastructure.
Cashfree: Frequently Asked Questions
What is Cashfree Payment Gateway?
Cashfree is a leading digital payment solution in India, supporting over 800,000 businesses and processing more than $80 billion annually. It offers fast, secure, and versatile payment processing for businesses of all sizes.
Which regions and countries does Cashfree support?
Supported Regions: Asia, Middle East, North America. Supported Countries: Canada, India, United Arab Emirates, United States of America.
What payment methods does Cashfree accept?
Cashfree supports over 180 payment modes, including credit and debit cards, UPI, net banking, wallets, Buy Now Pay Later, EMI, cardless EMI, and international payments in over 100 currencies.
What are the fees for using Cashfree?
There is no setup fee, a $5 monthly fee, and a transaction fee of 1.95% depending on the payment method. The fee structure is flat rate.
Does Cashfree offer instant refunds?
Yes. Cashfree provides instant refunds, unlike the typical 5–7 working day industry standard.
What integration options are available with Cashfree?
Integration options include Hosted Payment Pages, iFrame/Redirect, Tokenization Support, Web Services API, and SDKs for Android, iOS, Flutter, and React Native. Plugins are available for Shopify, WooCommerce, Magento, Wix, and WordPress.
Is Cashfree secure?
Yes. Cashfree is PCI DSS compliant and uses advanced security measures, including encryption, secure vaults, dynamic routing, and fraud prevention tools developed with PayPal’s assistance.
Does Cashfree support payouts and recurring billing?
Yes. Cashfree offers instant payouts to bank accounts, UPI IDs, cards, or wallets, and supports recurring billing through subscriptions, UPI AutoPay, and eNACH.
What risk management features does Cashfree provide?
Risk management includes automated KYC, fraud prevention, chargeback management, and identity verification tools such as Secure ID, KYC Studio, and RiskShield.
How quickly can I get started with Cashfree?
Onboarding is online and paperless, with activation typically within 1–2 days and support from a dedicated account manager.